COMPETITION STRATEGIES IN PRESS ENTERPRISES
Kategori
Stok Kodu
R2BU5WSLKL
Yazar
Assoc. Prof. Dr. Sinem Onar, Assoc. Prof. Dr. Çiğdem Dirik
Yayın Yılı
2024
Baskı No
1
Boyut
13,5x19,5
Sayfa Sayısı
106
Kâğıt Türü
2. Hamur
Barkod
9786052549582
Örnek
Gönderilmez
Fiyat
90,00 TL + KDV
%15
90,00 TL
76,50 TL
Today's global business world forces businesses to constantly restructure on the basis of change. In today's markets where competition is quite tough, press businesses also need to be restructured. The survival of press enterprises in the intensely competitive market depends on their ability to manage change, time, human resources, production factors and errors very well. From the perspective of press enterprises, they can achieve a superior power in an intensely competitive environment by having a technology, customer, continuous development, cost, communication, research and development and customer-oriented perspective. These focuses, which are the basic strategies of competition in press enterprises, are the main key to competition in today's business world. Competition conditions in the sector are constantly changing and there is a need for sales and competition strategies that will keep the press enterprise afloat and differentiate it from its competitors.
